Nudge: Improving Decisions About Health, Wealth and Happiness
- Downloads：1579
- Type：Epub+TxT+PDF+Mobi
- Create Date：2022-11-22 05:51:37
- Update Date：2025-09-07
- Status：finish
- Author：Richard H. Thaler
- ISBN：0141999934
- Environment：PC/Android/iPhone/iPad/Kindle
- Download
Summary
Nudge has transformed the way individuals， companies and governments look at the world - and in the process has become one of the most important books of the twenty-first century。 This completely updated edition offers a wealth of new insights for fans and newcomers alike - about COVID-19， diet， personal finance， retirement savings， medical care， organ donation， and climate change。
Every day we make decisions: about the things we buy or the meals we eat; about the investments we make and the time we spend; about our health and that of the planet。 Unfortunately， we often choose badly。
We are all susceptible to biases that can lead us to make bad decisions that make us poorer， less healthy and less happy。 And， as Richard Thaler and Cass Sunstein show， no choice is ever presented to us in a neutral way。 But by knowing how people think， we can make it easier for them to choose what is best for themselves， for their families and for society。 With brilliant insight and wonderful levity， Thaler and Sunstein demonstrate how best to nudge us in the right directions， without ever restricting our freedom of choice。
Every day we make decisions: about the things we buy or the meals we eat; about the investments we make and the time we spend; about our health and that of the planet。 Unfortunately， we often choose badly。
We are all susceptible to biases that can lead us to make bad decisions that make us poorer， less healthy and less happy。 And， as Richard Thaler and Cass Sunstein show， no choice is ever presented to us in a neutral way。 But by knowing how people think， we can make it easier for them to choose what is best for themselves， for their families and for society。 With brilliant insight and wonderful levity， Thaler and Sunstein demonstrate how best to nudge us in the right directions， without ever restricting our freedom of choice。
Reviews
Bjennas
，
Sometimes I wanted to rate this book 4/5 stars。 Other times when it was dragging on and on， 2/5 stars。 The information was very fascinating， but delivered in such a dry format I found myself zoning out。
Joe Hill
，
Interesting but makes its point in the first chapter and then repeats it several times with case studies。 The authors endorse libertarian paternalism， without much defence of the idea。 The last chapter especially is lacking any engagement with political philosophy， seemingly accepting their position as the objective position and not a normative claim。 This was particularly grating in the postscript， which discusses the 2008 financial crash - there seemed to be little recognition that here govern Interesting but makes its point in the first chapter and then repeats it several times with case studies。 The authors endorse libertarian paternalism， without much defence of the idea。 The last chapter especially is lacking any engagement with political philosophy， seemingly accepting their position as the objective position and not a normative claim。 This was particularly grating in the postscript， which discusses the 2008 financial crash - there seemed to be little recognition that here government intervention was hugely significant and 'nudges' couldn't outweigh incentives to lend money too cheaply and unsustainably。 。。。more
Jamie Wenger
，
A little more about economics than self help health， but still fascinating。
Monique
，
A truly insightful book about how we make decisions。 As with many higher education courses， parts of this book were incorporated into a graduate school course， so I finally got around to reading the rest。 A must read for those in development， engineering and marketing！
Polina
，
This book is unbearably boring。 The first chapter is a shorter version of Thinking Fast and Slow， so if you read the latter you will not learn anything new。 The rest of the book talks about problems that are specific to the US， like not particularly efficient and helpful health insurance system， and proposes improvements based on behavioral economics。 These improvements are not bad， but the examples themselves are too focused on the US to be relevant。
Fake
，
This book started with basics of how nudges work。 Not all nudges work， this book did good at explaining why and how。 This book also showed the challenges that go into decision making。 The biggest examples with decision making and the bias involved is in investing-they discussed retirement investing in particular。 You need to pick a portfolio of stocks and bonds without knowing which will have the highest returns。 One of the other choices debated in this book is organ donation。 Sometimes making i This book started with basics of how nudges work。 Not all nudges work， this book did good at explaining why and how。 This book also showed the challenges that go into decision making。 The biggest examples with decision making and the bias involved is in investing-they discussed retirement investing in particular。 You need to pick a portfolio of stocks and bonds without knowing which will have the highest returns。 One of the other choices debated in this book is organ donation。 Sometimes making it opt-out is not the best for the users。 The author suggested making it easy to opt-out， if you don't want anything。 。。。more
Matej
，
Nudge does introduce some very important ideas of behaviorual economics。 However， it devotes the majority of pages to particular examples where the ideas can be applied， which to me seemed a bit boring and lengthy。 Moreover， several years after being first published， many of those ideas are relativey widespread and extensively discussed。
Sweta Gorania
，
The book is all about what is nudge， how companies use it in our favour or their favour， how it affects us in a good or bad way， etc。 Good for knowledge but I don't see it any helpful practically as no practical solutions or help has been provided in a book。 Do not read。 The book is all about what is nudge， how companies use it in our favour or their favour， how it affects us in a good or bad way， etc。 Good for knowledge but I don't see it any helpful practically as no practical solutions or help has been provided in a book。 Do not read。 。。。more
Soundar Phil
，
"Nudge" was on my to-read list for a long time。。，Finally， I took it but the result was not that fruitful。There are two reasons， the one being the book was written in the year 2009 and secondly most of the things said in the book are already in place or it took a different shape in today’s world so apart from the general study of the subject the facts are bit outdated or not relevant to where we are today。 Nevertheless， pages that talks about Retirement saving， Healthcare， Insurance， Decision mak "Nudge" was on my to-read list for a long time。。，Finally， I took it but the result was not that fruitful。There are two reasons， the one being the book was written in the year 2009 and secondly most of the things said in the book are already in place or it took a different shape in today’s world so apart from the general study of the subject the facts are bit outdated or not relevant to where we are today。 Nevertheless， pages that talks about Retirement saving， Healthcare， Insurance， Decision making and chapter on Choice architecture are interesting。Ultimately， the subjects covered are general but the authors limited their facts and figures specific to US which makes it little boring or not quiet gripping from a reader’s perspective who is sitting in other corner of the continent。Key Takeaway: Even a tiny change in social setup or a nudge from your colleague， friend， peer or family member could make an impact on your decision making。Look for a good nudge; Give a good nudge。 。。。more
Srinivasan Nanduri
，
Wherever backed by research and common sense - good。 Wherever otherwise， away from former。 Very few take aways。。 A nudge is a cue that when used / tried to implement has the potential to push the individual / nations / governments in the right direction。
Emmalene Umar
，
Great book， getting a bit dated now and some of it was more applicable to an American reader in terms of government policy。 Love that they summarised some of Kahneman's two systems work。 The work on change architecture is so fascinating and powerful。 So well written， entertaining and jovial tone。 Definitely recommend to anyone interested in the topic。 Great book， getting a bit dated now and some of it was more applicable to an American reader in terms of government policy。 Love that they summarised some of Kahneman's two systems work。 The work on change architecture is so fascinating and powerful。 So well written， entertaining and jovial tone。 Definitely recommend to anyone interested in the topic。 。。。more
Broghan
，
I wanted to love this book， but Jesus Christ I cannot think of a topic more dull to spend multiple chapters on than Swedish health insurance plans。 Why did they spend SO LONG talking about this？ This book started well but became an absolute slog by the end。
Max Edwards
，
I think the most practical advice for this book goes hand in hand with two tips from Atomic Habits: if you want people to do something， make it easy and make it obvious。 If you don’t want people to do something， make it difficult and make it hidden。 While I enjoyed learning more about behavioral economics， I wouldn’t read this book again。
Guilherme Remor
，
For the readers of other Richard Thaler books such as "Misbehaving" this book will feel slightly a repetition。 The key differentiating factor are the examples used and focused around the individual advice to households and government on how to apply the principles in "Misbehaving" to practical problems。 In that sense， the book is worth a read。 For the readers of other Richard Thaler books such as "Misbehaving" this book will feel slightly a repetition。 The key differentiating factor are the examples used and focused around the individual advice to households and government on how to apply the principles in "Misbehaving" to practical problems。 In that sense， the book is worth a read。 。。。more
Martin
，
A book about nudging behaviour change in a way that doesn’t eradicate an individual’s right to choose what’s best for them。 The authors refer to this as libertarian paternalism where services， policy， institutions etc are designed in ways that promote mutually beneficial behaviours such as encouraging healthy habits to lessen the impact on the public health purse。 It felt slightly dated （MySpace anyone？） and there is a postscript on the financial crisis of 2008 which hit after the original publi A book about nudging behaviour change in a way that doesn’t eradicate an individual’s right to choose what’s best for them。 The authors refer to this as libertarian paternalism where services， policy， institutions etc are designed in ways that promote mutually beneficial behaviours such as encouraging healthy habits to lessen the impact on the public health purse。 It felt slightly dated （MySpace anyone？） and there is a postscript on the financial crisis of 2008 which hit after the original publication。 I wondered how Covid would have affected the content if rewritten now。 That aside， I wanted to enjoy this more than I did。 It is definitely geared towards a more US-centric audience， and more centre-right than left of centre in terms of politics。 I was bored by the financial section - definitely one for the Economist readers and the extensive detailing of George Bush’s changes to medicare didn’t interest me either。 Might have been groundbreaking at the time but I needed more of a hard poke in the ribs than a gentle nudge to keep me awake by the end of it。 。。。more
Rohit Guleria
，
All you need is a little push。
Ayberk Oktay
，
If you have read Misbehaving， there are a lot of common points involved in this book， but repetition is not bad sometimes。
Sandis
，
The idea of the book is great。 By offering results of different sorts of research， I was able to recognize my own flaws in making decisions。 But I did not need 300+ pages for that。 An article would suffice。 Do not recommend。
Suzy
，
The authors of this book have done some incredible research that has been referenced in numerous other books about choice architecture and behavioural economics。 When I first started reading this， I thought I'd read it before because （i realised） their quality research has been referenced so many times before in other books on the subject。 However， I couldn't quite give this book 4 starts （I wonder if the original was better， I read the last version）。 There is too much about organ donations， and The authors of this book have done some incredible research that has been referenced in numerous other books about choice architecture and behavioural economics。 When I first started reading this， I thought I'd read it before because （i realised） their quality research has been referenced so many times before in other books on the subject。 However， I couldn't quite give this book 4 starts （I wonder if the original was better， I read the last version）。 There is too much about organ donations， and health insurance， and topics that are very USA centric。 As someone who lives in the rest of the world， it would have been great to read about choice architecture from a less US-centric position。 Also， while i loved understanding the reasearch， the authors have strong opinions on right and wrong which I didn't agree with all the time。 。。。more
A Miller
，
Of the savoury influential and interesting read。 The version that I read was quite dated and the out of time tech references and Americanisms were quite jarring。 It’s amazing how that can happen so quickly as this book was only written in 2008。 my favourite part of the book was the chapters exploring the psychological aspects of decision-making and decision architecture， the lady chapters of application were also interesting but we have to same ideas over and over。 The chapter about marriage fel Of the savoury influential and interesting read。 The version that I read was quite dated and the out of time tech references and Americanisms were quite jarring。 It’s amazing how that can happen so quickly as this book was only written in 2008。 my favourite part of the book was the chapters exploring the psychological aspects of decision-making and decision architecture， the lady chapters of application were also interesting but we have to same ideas over and over。 The chapter about marriage felt like a bit of a stretch！ 。。。more
Mark
，
Updated version of a groundbreaking work。
Mark O'brien
，
This is a nicely updated version of a book first published in 2o08。 The authors， Thaler and Sunstein， show that economists can write with humor as they explain ideas to help people do better with their choices in money and in life。 People should especially pay attention to their notes that consumers consider higher deductibles and avoid buying long-term warranties etc。
Rachael | Booklist Queen
，
Every day we make a multitude of decisions that will affect our wealth and well-being， yet we constantly make terrible choices。 Economists Thaler and Sunstein discuss how individuals， corporations， and governments can design systems that will nudge people toward better decisions without forcing them。Although I loved the overarching concept of Nudge， the book was terribly long and extremely boring。 I was so bored that I eventually gave up at around 10 hours into the 12-hour audiobook。 Unfortunate Every day we make a multitude of decisions that will affect our wealth and well-being， yet we constantly make terrible choices。 Economists Thaler and Sunstein discuss how individuals， corporations， and governments can design systems that will nudge people toward better decisions without forcing them。Although I loved the overarching concept of Nudge， the book was terribly long and extremely boring。 I was so bored that I eventually gave up at around 10 hours into the 12-hour audiobook。 Unfortunately， Thaler and Sunstein get stuck in the details， droning on and on about the minute details of Medicaid Plan D。 While I will never recommend this book to anyone， if you do feel a need to try this overrated bestseller for yourself， be sure to get a physical copy so you can skim sections。 。。。more
Evelyn Petschek
，
An interesting read， I enjoyed the observations about our decision-making and the environment in which we make those decisions。 Knowing that no decision-making setting is neutral， with interesting examples， is useful。 I was less enamored with the authors’ arguments in favor of what they call libertarian paternalism。 Good audio narration。
Ally Perrin
，
They are self-consciously attempting to move people in directions that will make their lives better - they nudge。 A “nudge”， as we will use the term， is any aspect of the choice architecture that alerts people’s behavior in a predictable way without forbidding any options or significantly altering their economic incentives。 To count as a nudge， the intervention must be easy and cheap to avoid。
Becky
，
Took me awhile but my big take away was make it easy to chose to do the hard things :）
Ivan Betancourt
，
En general es un buen libro， dando vistas de la economía conductual y de cómo podemos usar pequeños impulsos imperceptibles para tomar mejores decisiones， aunque bastante encarado a la gestión gubernamental y de políticas públicas， se puede transportar a escenarios más micro
Amanda Cox
，
A non-fiction psychology book about "nudging" people to make certain choices。 I think this is an important concept to understand。 Although nudges （like any tool） can be used for good or evil， it's important to understand if you're going to do the good and avoid the evil。 An important tool for marketers， government agencies， and businesses alike。 A non-fiction psychology book about "nudging" people to make certain choices。 I think this is an important concept to understand。 Although nudges （like any tool） can be used for good or evil， it's important to understand if you're going to do the good and avoid the evil。 An important tool for marketers， government agencies， and businesses alike。 。。。more
Icarus
，
Pas un mauvais livre mais pas un bon livre non plus， beaucoup trop d’exemples qui eux même sont beaucoup trop développés。 En plus de ça les auteurs se veulent « apolitiques » tout en couvrant d’éloges toutes les mesures du gouvernement américain c’est vraiment gênant et dérangeant。 Le livre aurai pu faire facilement 200 pages de moins， être prix Nobel ne veut visiblement pas dire savoir écrire。
Ruta Alb
，