Measure What Matters: How Google, Bono, and the Gates Foundation Rock the World with Okrs
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- Type：Epub+TxT+PDF+Mobi
- Create Date：2021-09-28 09:54:25
- Update Date：2025-09-06
- Status：finish
- Author：John E. Doerr
- ISBN：0525538348
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Reviews
Asmaa Mannasaheb
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It's the author's job to make the book interesting from the beginning。 I gave this book 30ish pages and it was all about praising existing organisations and names of ppl。 Like。。。 Get into the point of OKRs already maybe？ Looking at othe reviews， seems like others haven't learnt how to use OKRs so I'm gona put this book down into my unfinished and dislikes category。 Sorry but the book has to be really bad for it to go into that category and this is just the 2nd one in that area。 It's the author's job to make the book interesting from the beginning。 I gave this book 30ish pages and it was all about praising existing organisations and names of ppl。 Like。。。 Get into the point of OKRs already maybe？ Looking at othe reviews， seems like others haven't learnt how to use OKRs so I'm gona put this book down into my unfinished and dislikes category。 Sorry but the book has to be really bad for it to go into that category and this is just the 2nd one in that area。 。。。more
Filippo Diotalevi
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Good book。 Most of it is dedicated to OKRs: that’s the best part and the most useful。 The final parts， dedicated Continuous Performance Management and Culture， are rushed and don’t add any value。
Nina Lisitsa
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Great resource for understanding the why of measuring results in order to monitor successes and failures of a product and company。 Ive already read it twice and plan to refer to it again in the future。
Ron
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Excellent book and wonderful as an audio book
Thegazzardian
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The idea of Objectives and Key Results is a good one。 John Doerr， having evangelized them for years， has a lot of expertise。 Of course I would love to know how Google， IBM， the Gates Foundation， and Bono used them to great effect。Where this book fell down was that to felt too much like evangelism， not enough like a guide in how to be successful in using them。 Sure， John described what OKRs are， and gave plenty of examples of ways that they have been used well， if what worked well for companies。B The idea of Objectives and Key Results is a good one。 John Doerr， having evangelized them for years， has a lot of expertise。 Of course I would love to know how Google， IBM， the Gates Foundation， and Bono used them to great effect。Where this book fell down was that to felt too much like evangelism， not enough like a guide in how to be successful in using them。 Sure， John described what OKRs are， and gave plenty of examples of ways that they have been used well， if what worked well for companies。But they rarely go deep enough。 The stories set up who is who at a company， when OKRs came into the picture， maybe give an example of 1 or 2 OKRs that were used， and spell great success for the company。 That means 80% if each case study is setup， and only 20% is info - usually high level， repetitive info。 And unfortunately， the book is 80% case study。I guess that it’s one of those things that it doesn’t take a lot of effort to explain， but it does take a lot of effort to do well， and doing well will vary so much based on your organization， your goals， and your team， it’s hard to be too prescriptive。 OKRs seem like a great organization tool for a business， and the company I’m working for is trying them out。 I’m glad to have read this book to have a deeper understanding of what they are and why they work。 I could have lived without the classic business book bloat， but then， this would have probably been only 40-50 pages long。 。。。more
Enrique
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This review has been hidden because it contains spoilers。 To view it， click here。 A revisar los apartados y algunas técnicas。Mucho rollo de empresas que lo hicieron pero buenos conceptos y consejos。
Mike Zahajko
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Amazing leadership principles of OKRs and continuous feedback。 This book shared real world scenarios from business leaders to illustrate the concepts。 Many good ideas and improvements to take with me。
George Murray
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Great book; great results
Akibsi
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Mide los que importa de John Doerr。 En este libro se explica el uso de OKR （objetivos y resultados clave） y los CFR （conversaciones， retroalimentación y reconocimiento）。 No se conciben una sin la otra。 Esta metodología fue creada por Andy Grove en Intel y ha sido adoptada por múltiples organizaciones， particularmente en la costa oeste de los EUA y con esta versión publicada en castellano muy probablemente se extenderá a Latinoamérica con éxito。 Queda por verse si la transparencia a la que lleva Mide los que importa de John Doerr。 En este libro se explica el uso de OKR （objetivos y resultados clave） y los CFR （conversaciones， retroalimentación y reconocimiento）。 No se conciben una sin la otra。 Esta metodología fue creada por Andy Grove en Intel y ha sido adoptada por múltiples organizaciones， particularmente en la costa oeste de los EUA y con esta versión publicada en castellano muy probablemente se extenderá a Latinoamérica con éxito。 Queda por verse si la transparencia a la que lleva este método en las organizaciones es compatible con la cultura latinoamericana， en donde dicha transparencia es menos valorada que en el mundo anglosajón。 En cualquier caso， el trabajo reflejado en el texto es remarcable y una lectura amena y reveladora para aquellas empresas o instituciones que quieran adaptarla。El libro combina la explicación teórica con casos prácticos， lo que hace del texto una lectura dinámica e interesante。Measure What Matters by John Doerr。 This book explains the use of OKR （objectives and key results） and CFR （conversations， feedback and recognition）。 One is not conceivable without the other。Created by Andy Grove at Intel， this methodology has been adopted by many organizations， particularly on the west coast of the USA。 With this version published in Spanish， it will most probably be successfully extended to Latin America。 It remains to be seen whether the transparency that this method leads to in organizations is compatible with the Latin American culture， where such openness is less valued than in the Anglo-Saxon world。 In any case， the work reflected in the text is remarkable and an enjoyable and revealing read for those companies or institutions that want to adapt it。The book combines theoretical explanation with practical cases， which makes the text a dynamic and interesting read。 。。。more
Katherine Kehres
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Being technical and detail oriented this book was totally up my alley！ I’m being tasked with building a new program ground up and considering that our business plan is our guiding light， the recommendations and theories presented are actionable for me。 I’ve been reading the book for a long while so I can take notes and absorb。 I’d say this one line: “Ideas are easy; execution is everything。” really sums up the importance of measuring what matters！ A+ read for professional development and enrichm Being technical and detail oriented this book was totally up my alley！ I’m being tasked with building a new program ground up and considering that our business plan is our guiding light， the recommendations and theories presented are actionable for me。 I’ve been reading the book for a long while so I can take notes and absorb。 I’d say this one line: “Ideas are easy; execution is everything。” really sums up the importance of measuring what matters！ A+ read for professional development and enrichment。 。。。more
Jason
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Good overview and examples of how to execute OKRs and build a company culture around them。
Ashkan Entezari
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This book talks about the OKRs: Objectives and Key Results。 A system that was introduced by Andy Grove at Intel， later adopted by Google and many other companies and individuals。In short the way it works is that you define a set of objectives （let's say 3 main objectives for a goal that you have） and then for each objective you define a set of "key results" which is basically like the main things that if you accomplish， you'll also accomplish the main objective。Basically OKR is a focused way of This book talks about the OKRs: Objectives and Key Results。 A system that was introduced by Andy Grove at Intel， later adopted by Google and many other companies and individuals。In short the way it works is that you define a set of objectives （let's say 3 main objectives for a goal that you have） and then for each objective you define a set of "key results" which is basically like the main things that if you accomplish， you'll also accomplish the main objective。Basically OKR is a focused way of goal setting and accountability。 If used properly， it will keep everyone focused and aligned on the things that matter。 For more details and finding how to use this system properly I'd recommend reading the book。This book can be informative and motivating but I'm giving it a slightly lower rating since at some points it can be a bit repetitive and also the most value comes from trying this system while reading the book。 Otherwise I'm convinced that this system can actually be helpful （as demonstrated in many success stories in the book） while being a high maintenance system （implementing and continuous usage of it needs lots of work）。 。。。more
Rosa
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Focused on software development or big organizations。 Difficult to apply the examples to support functions。
Sebastian Schmidt
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Interesting concept。 Nothing too complex but useful to consciously set goals， align and boost performance。
Paolo Balinas
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Measure what matters by John Doerr SummaryHave you ever wondered how some companies are able to scale faster， from a small start-up company into a large corporation？ In this book we discover how measuring what matters can align objectives across an entire organization and drive 10x growth。Hey Guys！ this is book # 32 of my 52-week book challenge wherein I aim to read 1 book a week or 52 books in a year！ Here's a summary of my top 5 key takeaways from the book， "Measure what matters" by John Doerr Measure what matters by John Doerr SummaryHave you ever wondered how some companies are able to scale faster， from a small start-up company into a large corporation？ In this book we discover how measuring what matters can align objectives across an entire organization and drive 10x growth。Hey Guys！ this is book # 32 of my 52-week book challenge wherein I aim to read 1 book a week or 52 books in a year！ Here's a summary of my top 5 key takeaways from the book， "Measure what matters" by John Doerr Summaryhttps://youtu。be/KH-E3bNqusk0:00 - start0:30 - What are OKRs？ Lean the definition of OKRs and how you can apply this in your company/team to drive clarity and 10x growth2:11 - Scale of 0 to 1。0 - Learn how companies like Google use this grading system to measure performance4:05 - Stretch for amazing - learn how to set two types of goals that help you achieve results while at the same time， going beyond your comfort zone5:25 - Recalibration of OKRs - Learn how to use these questions to help you continue to improve your OKR sessions6:40 - Project Aristotle - Learn the anatomy/makings of an outstanding teamThanks and to view more of my previous summaries， like and subscribe my Youtube Channel， Paolo BalinasNow off to the next book！ :）P。S。 Comment below on what was your key takeaway#BookSummary #BookReview #MeasureWhatMatters #JohnDoerr 。。。more
Ssge
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As a book I expected much more。 The stories in the book are good and inspirational to some extent although I expected more on the actual implementation like how to break down goals or how to convert non-believers。 The OKR framework though I am a full believer in。 Its just that the book is lacking in my opinion。
Åsmund Heir
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Overraskende nyttig og underholdende。 Nyttig fordi den forklarte på en enkel måte hvorfor prioriteringer er viktig når man skal jobbe sammen for å gjøre en forskjell。 Den forklarer også hvordan et team kan sørge for å prioritere de samme tingene， slik at man kan jobbe godt sammen。 Mange underholdende historier om folk som har gjort en forskjell
Douglas
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I found this book to be full of great information and insight。
Sicofonia
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OKR stands for Objective - Key Results。 A management practice pioneered by Andy Grove at Intel in the late 1970s， who in turn was inspired by Peter Drucker "Management by objectives" philosophy。 Every year， top management would set several strategic goals; and for each goal they set around 5 "key results" that once attained， should mean that the objective was completed。I do not think that to explain the above it is needed more than 3 pages （including examples）。 So why am I giving this book 2 sta OKR stands for Objective - Key Results。 A management practice pioneered by Andy Grove at Intel in the late 1970s， who in turn was inspired by Peter Drucker "Management by objectives" philosophy。 Every year， top management would set several strategic goals; and for each goal they set around 5 "key results" that once attained， should mean that the objective was completed。I do not think that to explain the above it is needed more than 3 pages （including examples）。 So why am I giving this book 2 stars only？This book is in the best tradition of airport management books。 Lack of substance but abundant in chaff。 No less of 50% of this book is filled with high profile case studies such as Google， The Bill Gates Foundation， MyFitnessPal， Intel， Remind， Zume Pizza and others。 And the mantra that gets repeated ad nauseam is a series of messianic praises to the OKR method。 Do you want to achieve exponential growth？ Do you want a motivated workforce？ Do you want to achieve what everyone else thought not possible before？ Take the OKR pill and see the results by yourself。Granted， anyone called John Doerr can write a book like this and get away with it。Rather than reading the book I recommend to find one of these summaries on the Internet， if you want to get a handle on what OKRs are。 Seems like a sensible concept， but it is not a revolutionary one and most certainly doesn't deserve 320 pages of coverage。 。。。more
Keith Brooks
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Started out great， then gets lost in numerous chapters of customer success stories。 Wanted more details about setting OKRs and how to define them better。
Maria
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Lots of good stories about the successful of use Objectives and Key Results （OKRs）。
Andrew
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Well-written， interesting and important。 I'm doing work now at a company that's trying to implement OKRs and it was very relevant reading。 The only thing I would point out is there was a kind of schism that took place in my mind where I started reading how the OKR process worked in relation to companies where I had any kind of thoughts about their role in the world （YouTube， Coursera）。 OKRs are ultimately about helping companies become better at being whatever they're going to be。 There's an agn Well-written， interesting and important。 I'm doing work now at a company that's trying to implement OKRs and it was very relevant reading。 The only thing I would point out is there was a kind of schism that took place in my mind where I started reading how the OKR process worked in relation to companies where I had any kind of thoughts about their role in the world （YouTube， Coursera）。 OKRs are ultimately about helping companies become better at being whatever they're going to be。 There's an agnosticism when it comes to the question， "What should companies be？" I would argue that YouTube's decision that eyeballs-on-videos was an important metric for it to pursue was a bad thing for the general culture。 。。。more
Panshul Garg
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The book completely revolves around this tool that has evolved over organizations to take the form that it had took now Objective and Key Results。 I found the content inside the book to be a little redundant。 It included some successful case studies of how various organizations struggling to find a clear vision， used OKRs to steers through time。 It was a pleasure to read about the Youtube journey。 I loved how Google has divided the Objectives into two types， Basic and Aspirational。 I think conce The book completely revolves around this tool that has evolved over organizations to take the form that it had took now Objective and Key Results。 I found the content inside the book to be a little redundant。 It included some successful case studies of how various organizations struggling to find a clear vision， used OKRs to steers through time。 It was a pleasure to read about the Youtube journey。 I loved how Google has divided the Objectives into two types， Basic and Aspirational。 I think concepts from this book are not only valid just for managing the organization， these can be applied to manage our personal life as well。Overall a good read， a little redundant。 。。。more
vlad kudryavtsev
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Best book for beginners It’s really well written book for beginners to learn fundamentals and learn some stories from companies that applied OKR and CFR。
Neda
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One of the best books about OKR
Desiree
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This was required reading for my new team at work; it was just ok。 It was more of a humblebrag about big names that use the methodology。 If you need to learn how to tactically set and execute OKRs， this isn’t the right book。 I honestly think the only way to do that is to just dive in and make mistakes。
Cem Aydin
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Despite its shortcomings （most notably its poor structure and chapters that are less about making a point and more about telling a story）， the author makes a nuanced argument about using OKRs， giving boundary conditions on when and how OKRs could be useful。
Alvaro Hinojosa Escobar
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Muy buen libro de negocios porque da ejemplos reales y aterrizados
David
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Great business book
Vipul Chitalia
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