The Ministry of Common Sense: How to Eliminate Bureaucratic Red Tape, Bad Excuses, and Corporate BS
- Downloads：2830
- Type：Epub+TxT+PDF+Mobi
- Create Date：2021-03-22 18:26:42
- Update Date：2025-09-06
- Status：finish
- Author：Martin Lindstrom
- ISBN：0358272564
- Environment：PC/Android/iPhone/iPad/Kindle
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Summary
A humorous yet practical five-step guide to ridding ourselves—and our companies—of the bureaucratic bottlenecks and red tape that plague every office
You try to reserve a conference room for a crucial client meeting via your company’s new-and-improved computer service， only to find that every conference room is booked–seemingly forever。 Your weekly conference call is hijacked by video screens freezing， cords not working， and employees dropping in and out。 You then sit through an endless Power Point presentation that everyone claims they’ve read， no one has， and that could have been summarized in one page。
What has happened to common sense？ And how can we get it back？ Companies， it seems， have become so entangled in their own internal issues， and further beset by reams of invisible red tape， that they’ve lost sight of their core purpose。 Inevitably， they pay the price。
Best-selling author Martin Lindstrom combines numerous real‑life examples of corporate common sense gone wrong with his own ingenious plan for restoring logic—and sanity—to the companies and people that need it most。 A must-read for today’s executives， managers， and office workers， The Ministry of Common Sense is funny， entertaining， and immensely practical。
You try to reserve a conference room for a crucial client meeting via your company’s new-and-improved computer service， only to find that every conference room is booked–seemingly forever。 Your weekly conference call is hijacked by video screens freezing， cords not working， and employees dropping in and out。 You then sit through an endless Power Point presentation that everyone claims they’ve read， no one has， and that could have been summarized in one page。
What has happened to common sense？ And how can we get it back？ Companies， it seems， have become so entangled in their own internal issues， and further beset by reams of invisible red tape， that they’ve lost sight of their core purpose。 Inevitably， they pay the price。
Best-selling author Martin Lindstrom combines numerous real‑life examples of corporate common sense gone wrong with his own ingenious plan for restoring logic—and sanity—to the companies and people that need it most。 A must-read for today’s executives， managers， and office workers， The Ministry of Common Sense is funny， entertaining， and immensely practical。
Reviews
Arne Vandenbussche
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This book is fun to read because in contains many funny anecdotes about stupid rules that exist in large organizations。 Two reasons why these rules exist are a lack of empathy and fear。 The lack of empathy is the inability to see a procedure from the viewpoint of a customer or an ordinary employee。 Fear exists in organizations with too many hierarchical layers。 Martin Lindstrom discusses various reasons， but these were my most important takeaways。
Prasad Kaushik
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Martin Lindstrom’s ‘The Ministry of Common Sense’ chronicles bizarre rules， practices and the “invisible red tape” that surrounds employees and corporations。 The Ministry of Common Sense is a funny and breezy read。 While it does not reveal anything you didn’t know。 It’s like that cup of coffee you got your hands on， sitting through a boring three-hour meeting。 Read a detailed review and get the summary on my blog。
Brett Stevenson
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Martin Lindstrom has done it again！ As a Chief Marketing Officer I have always followed Martin’s work and he has been a source of inspiration for many of our most successful campaigns throughout the years。 This book is very different than the previous ones， but the genius behind it is the same！ I have been doing this job for so many years that a lot of procedures and processes became standardized， they have been established for so long that， naturally， no one even questions why they exist。 The M Martin Lindstrom has done it again！ As a Chief Marketing Officer I have always followed Martin’s work and he has been a source of inspiration for many of our most successful campaigns throughout the years。 This book is very different than the previous ones， but the genius behind it is the same！ I have been doing this job for so many years that a lot of procedures and processes became standardized， they have been established for so long that， naturally， no one even questions why they exist。 The Ministry of Common Sense proves this is not the case。 Change is ugly， especially for someone like me that has operated in a specific way for a long time， but truth be told if you want to stay above the game you need to change， especially in the marketing industry。 Such a great book with a lot of valuable insights and easy to read， I highly recommend it。 。。。more
Elizabeth
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I listened to this on audio。 Had I read the print book， nearly every page would have highlights。 I'm not sure where my tears were tears of laughter， or tears of knowing how close to home so many of the scenarios land。 So wise， so full of。 。 。 common sense。 I listened to this on audio。 Had I read the print book， nearly every page would have highlights。 I'm not sure where my tears were tears of laughter， or tears of knowing how close to home so many of the scenarios land。 So wise， so full of。 。 。 common sense。 。。。more
Darya
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