Design Is Storytelling
- Downloads：3732
- Type：Epub+TxT+PDF+Mobi
- Create Date：2021-07-30 07:50:56
- Update Date：2025-09-06
- Status：finish
- Author：Ellen Lupton
- ISBN：194230319X
- Environment：PC/Android/iPhone/iPad/Kindle
- Download
Summary
Ellen Lupton， award-winning author of Thinking with Type and How Posters Work， demonstrates how storytelling shapes great design
Good design， like good storytelling， brings ideas to life。 The latest book from award-winning writer Ellen Lupton is a playbook for creative thinking， showing designers how to use storytelling techniques to create satisfying graphics， products， services and experiences。 Whether crafting a digital app or a data-rich publication， designers invite people to enter a scene and explore what’s there。 An intriguing logo， page layout or retail space uses line， shape and form to lead users on dynamic journeys。
Design Is Storytelling explores the psychology of visual perception from a narrative point of view。 Presenting dozens of tools and concepts in a lively， visual manner， this book will help any designer amplify the narrative power of their work。 Use this book to stir emotions， build empathy， articulate values and convey action; to construct narrative arcs and create paths through space; integrate form and language; evaluate a project’s storytelling power; and to write and deliver strong narratives。
Good design， like good storytelling， brings ideas to life。 The latest book from award-winning writer Ellen Lupton is a playbook for creative thinking， showing designers how to use storytelling techniques to create satisfying graphics， products， services and experiences。 Whether crafting a digital app or a data-rich publication， designers invite people to enter a scene and explore what’s there。 An intriguing logo， page layout or retail space uses line， shape and form to lead users on dynamic journeys。
Design Is Storytelling explores the psychology of visual perception from a narrative point of view。 Presenting dozens of tools and concepts in a lively， visual manner， this book will help any designer amplify the narrative power of their work。 Use this book to stir emotions， build empathy， articulate values and convey action; to construct narrative arcs and create paths through space; integrate form and language; evaluate a project’s storytelling power; and to write and deliver strong narratives。
Reviews
Emiliano Carrillo
，
A great compilation of design tools and concepts。 Ellen closed on a high note by giving us helpful tips on writing and clear call to action for how we might apply the concepts to our own projects。A book I will definitely come back to reference regularly。
Jamie Hagan
，
Good book for beginners， filled with illustrations and extra reading materials。 If you’re already familiar with contemporary marketing / design practices you might be left wanting more。
Andre Furtado
，
Neatly illustrated design techniques whose combination underdelivers on the promise of establishing their connection to storytelling。
Leandro
，
3。5
Thaís
，
Leitura muito gostosa para quem está iniciando em design de modo geral， e em usabilidade。
Joanna
，
Really well produced; engaging combination of narratology and design。
Vinícius Mizobuti
，
This book is a decent introduction to experience design， something that is now discussed in every design field， be it physical or digital。The author presents several tools， strategies， and case studies that can be quickly adapted to the reader's work。 Professionals with some experience in designing branded products might feel that this book doesn't bring anything new to the table， and it is superficial at times。 If you're familiar with things such as customer journey， tone of voice， persona， etc This book is a decent introduction to experience design， something that is now discussed in every design field， be it physical or digital。The author presents several tools， strategies， and case studies that can be quickly adapted to the reader's work。 Professionals with some experience in designing branded products might feel that this book doesn't bring anything new to the table， and it is superficial at times。 If you're familiar with things such as customer journey， tone of voice， persona， etc。 it is likely that this book won't be much more than a quick reference guide。In any case， I recommend this to all kinds of design students。 The vocabulary and tools presented here are becoming more and more relevant， so it is good to be familiar with them。 。。。more
Dita
，
I've been immersing in experiences design， and this book covers some of it and。。 I guess I just love graphic design too much。 So this might be bias。All in all， a nice and quick summary of story telling ideas and projects。 Nicely illustrated。 There are a lot of further reading in the footnote if you like to dive deeper in each subjects。 I've been immersing in experiences design， and this book covers some of it and。。 I guess I just love graphic design too much。 So this might be bias。All in all， a nice and quick summary of story telling ideas and projects。 Nicely illustrated。 There are a lot of further reading in the footnote if you like to dive deeper in each subjects。 。。。more
Robert
，
No me atrajo en absoluto
Aldo Ojeda
，
Full of simple enough examples and little exercises， this book is really accesible for the designer that wishes to add something more to their work。
Jenwhitson
，
I loved this book。
Sean Maloney
，
Nice practical design guidance
Cele Nasimbera
，
Super práctico
Lisa
，
Een interessant en leuk boek。 Het is een klein en niet al te dik boekje， waar de schrijfster in gaat op design。 Het boek leest makkelijk en het wordt ondersteund door mooie illustraties。 Het is een kleine toevoeging om je met een andere of frisse blik naar design te laten kijken。
Victória Molgado
，
Boa leitura， bem didática e dá uma visão geral e indica algumas ferramentas de narrativa。 A bibliografia é muito boa e dá várias referências interessantes。
April
，
I really loved this book。 I've read other short UX or Design books for mindfulness， and because people are talking about them， but Ellen Lupton made reading this practical and in moments， frickin' hilarious。 I mentor a lot of UX students or interns， and I would recommend this as a fun read。 The best example of affordance in the typewriter example was wonderful。 In the section for Sensation， she yields two wonderful examples of how people use apps。 "Our working memory can hold onto only a few obj I really loved this book。 I've read other short UX or Design books for mindfulness， and because people are talking about them， but Ellen Lupton made reading this practical and in moments， frickin' hilarious。 I mentor a lot of UX students or interns， and I would recommend this as a fun read。 The best example of affordance in the typewriter example was wonderful。 In the section for Sensation， she yields two wonderful examples of how people use apps。 "Our working memory can hold onto only a few objects at at time。" That section is a great practical breakdown for new UX designers。 It's hard to explain cognitive load， but she did an amazing job at it， in simple and easy to understand metaphors。 Love it。 。。。more
Jordan
，
It was just alright。 It said a lot without actually saying much， I feel like a lot of it just went through me and is instead meant to be used as a reference book for creative brainstorming and ideas to get started。
Tree
，
Nice to look at， but I couldn’t follow the organizational structure of the book。 Overall， it didn’t provide the deep-level content I was looking for。
Mónica Pavía
，
Esta es una lectura muy amena， ya que tiene gran cantidad de ilustraciones ejemplificando cada tema， me gusta que te hace un montón dé recomendaciones bibliográficas en caso de querer profundizar en un tema。Respecto al contenido te brinda herramientas que ayudaran a potenciar tu proceso de creación de algun producto y/o servicio， todo esta acompañado de ejemplos lo que te ayuda a entender mejor。
Matt
，
Reading this book felt like taking a nice short trip to a design museum。 It was easy to read with lots of illustrations and examples。 I do wish the exhibit-to-text ratio was increased a bit though， since I thought a lot of the explanations were either very superficial or not that illuminating。I especially thought that comparing the experience of using a product or service to the hero's journey in storytelling was a pretty big stretch。 Even after reading through this book， I think I still have to Reading this book felt like taking a nice short trip to a design museum。 It was easy to read with lots of illustrations and examples。 I do wish the exhibit-to-text ratio was increased a bit though， since I thought a lot of the explanations were either very superficial or not that illuminating。I especially thought that comparing the experience of using a product or service to the hero's journey in storytelling was a pretty big stretch。 Even after reading through this book， I think I still have to agree with Stefan Sagmeister's criticism raised in the first chapter that the storytelling metaphor is a "mantle of bullshit"。 。。。more
Carolina Gonzalez
，
Buenísimo， altamente recomendado para cualquier persona interesada en lograr mensajes que comuniquen y destaquen por su originalidad。
Miles Larson
，
This was another fun departure from the normal things I read。 I am fascinated by communication。 I always want， and try to improve in this area， becoming a great communicator， but intelligent use of images is something I’ve only hacked through。 This book is fascinating。 It’s as much about sociology and psychology as it is about the storytelling techniques it forwards。。。 As you’d likely expect， it’s loaded with beautiful， odd images that illustrate the points， and challenge your sensibilities。。。
Rach
，
Ellen Lupton is a creative genius and I want to be like her when I grow up as a graphic designer。 She effectively teaches form and function synthesized with empathy and fantastic ideas。 The writing is playful and feminist and an absolute joy。
Apolonia Wielgus
，
Great book for designers of all experience levels！ Lupton covers dense topics in an easily digestible way。 The illustrations are super cute and informative as well。
Joel Gn
，
In this visually engaging and highly accessible text， Lupton incisively unpacks the action， emotion and sensation of design with a wide range of examples across different fields。 A must-read for both design educators and students。
Mind the Book
，
Som sagt， en vän som funderar på att starta butik läser den här och det smittade av sig på mig。 Till det yttre ser det ut som en översiktlig bok man kanske får med sig hem från en museishop。 Men innehållet är fylligare än så och författaren överraskar genom att nämna Steven Pinker samt ägna flera sidor åt Kurt Vonnegut！ Ett annat inslag vi kan kalla 'call to action for Cam' är alla spännade artiklar som nämns i fotnoterna på nästan varje sida。 Titlar som A Closer Look at Personas and How They Wo Som sagt， en vän som funderar på att starta butik läser den här och det smittade av sig på mig。 Till det yttre ser det ut som en översiktlig bok man kanske får med sig hem från en museishop。 Men innehållet är fylligare än så och författaren överraskar genom att nämna Steven Pinker samt ägna flera sidor åt Kurt Vonnegut！ Ett annat inslag vi kan kalla 'call to action for Cam' är alla spännade artiklar som nämns i fotnoterna på nästan varje sida。 Titlar som A Closer Look at Personas and How They Work （av skribent vid namn Schlomo Goltz， bara det）， The Inmates Are Running the Asylum: Why High Tech Products Drive Us Crazy and How to Restore Sanity eller The Untold Story of How Lip Balm Upstart EOS Outdid Chapstick。 Den allra sista påminner om en av mina favoritpoddar， 'How I Built This' från NPR。 。。。more
A
，
2。5 stars。 I don't know what to make of this book。 It presents briefly a bunch of tools and techniques commonly used in design and close disciplines。 Overall it feels like a potpourri of ideas around how to design "stuff" without much depth。 2。5 stars。 I don't know what to make of this book。 It presents briefly a bunch of tools and techniques commonly used in design and close disciplines。 Overall it feels like a potpourri of ideas around how to design "stuff" without much depth。 。。。more
Maggie Sun
，
Disappointingly shallow introduction to the principles of design — some good concepts in here but because each idea only receives 1-2 pages of attention there’s a lack of cohesion and depth。 Might be a good primer for complete design newbies but wouldn’t recommend it otherwise。
Kitty
，
olen viimasel ajal lugenud palju raamatuid lugude jutustamisest ja kirjutamisest ja lugemisest; sobis hästi siia selline üsna lihtne ja väga visuaalne raamat sellest， kuidas sama teemat käsitlevad disainerid。 ehk siis， kuidas inimestega suhtlemiseks on hea ikkagi jutustada lugu， kuigi sa võibolla pead hoopis tegema äpi või kujundama metroosilte või kureerima muuseumis näitust。ühtegi uut mõistet ma enda jaoks ei õppinud， aga juba teadaolevaid räägiti lihtsal moel üle ja lahti ja hästi palju skeem olen viimasel ajal lugenud palju raamatuid lugude jutustamisest ja kirjutamisest ja lugemisest; sobis hästi siia selline üsna lihtne ja väga visuaalne raamat sellest， kuidas sama teemat käsitlevad disainerid。 ehk siis， kuidas inimestega suhtlemiseks on hea ikkagi jutustada lugu， kuigi sa võibolla pead hoopis tegema äpi või kujundama metroosilte või kureerima muuseumis näitust。ühtegi uut mõistet ma enda jaoks ei õppinud， aga juba teadaolevaid räägiti lihtsal moel üle ja lahti ja hästi palju skeeme ja illustratsioone oli juures （ja see kõik muidugi väga kena， sest selle kallale olid lahti lastud disainerid）。 ma ei tea enamust neid sõnu eesti keeles， aga eks ikka narrative arc ja hero's journey， storyboardid ja personad， gestaldi printsiibid， värvid ja maitsed ja lõhnad ja kõik see。ma ainult ei oska öelda， kellele see raamat täpselt suunatud on - disaineri jaoks kindlasti liiga lihtne， minusuguse uudishimutseja jaoks tore， aga mitte otseselt praktiline。 。。。more
Aaron
，
The premise of this book is that every product， organization， and experience is a story， and that you can break up all of these life events into various design elements。 The book itself doesn't follow a hero's journey through the narrative arc but is rather a collection of valuable excerpts which analyze the discovery and implementation of those design elements。 The premise of this book is that every product， organization， and experience is a story， and that you can break up all of these life events into various design elements。 The book itself doesn't follow a hero's journey through the narrative arc but is rather a collection of valuable excerpts which analyze the discovery and implementation of those design elements。 。。。more
Reference
google book https://www.google.com/search?tbm=bks&q=Design Is Storytelling
hathitrust digital library https://babel.hathitrust.org/cgi/ls?q1=Design Is Storytelling&field1=ocr&a=srchls&ft=ft&lmt=ft