Laws of UX: Design Principles for Persuasive and Ethical Products

Laws of UX: Design Principles for Persuasive and Ethical Products

  • Downloads:9910
  • Type:Epub+TxT+PDF+Mobi
  • Create Date:2021-03-14 03:19:39
  • Update Date:2025-09-07
  • Status:finish
  • Author:Jon Yablonski
  • ISBN:149205531X
  • Environment:PC/Android/iPhone/iPad/Kindle

Summary

Every designer today should learn the fundamentals of psychology。 Instead of forcing users to conform to a product design or experience, designers need to learn how users behave and interact with various digital interfaces。

This guide provides some key principles from psychology to help you design more intuitive, human-centered products and experiences。 Humans have an underlying blueprint for how we perceive and process the world around us, and through simple lessons in psychology, this guide will help you define this blueprint。

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Reviews

Lea de Sousa

5/5 ⭐I picked this up because I was looking to refresh my memory of all those useful points you learn in college and then forget after you've written the exam。 This delivered exactly what I needed! It's a compact and well-compiled book of UX basics。 I'd recommend this to seasoned professionals and beginners alike。 I think it's worth mentioning that you can find a fair portion of the book's content (and more) on their site。The two "laws" that stood out for me, and that I'd like to keep in mind mo 5/5 ⭐I picked this up because I was looking to refresh my memory of all those useful points you learn in college and then forget after you've written the exam。 This delivered exactly what I needed! It's a compact and well-compiled book of UX basics。 I'd recommend this to seasoned professionals and beginners alike。 I think it's worth mentioning that you can find a fair portion of the book's content (and more) on their site。The two "laws" that stood out for me, and that I'd like to keep in mind more often, are:Jakob's Law: Users spend most of their time on other sites。 This means that users prefer your site to work the same way as all the other sites they already know。Peak-End Rule: People judge an experience largely based on how they felt at its peak and at its end, rather than the total sum or average of every moment of the experience。 。。。more

Serge

Excellent guide for my web design students。 By leveraging design concepts and psychological insights, they are becoming more thoughtful and strategic coders。

Lan Chi

A short book suitable for beginners

Leandro Texeira

Livro espetacular sobre desenvolvimento de interfaces com o usuário。 Designers devem levar em conta o aspecto psicológico de tudo o que criam para prover ao usuário a solução rápida, eficaz, segura e recompensadora que ele procura。

Pan Pan

As someone who had a Design Psychology class in college, I still received something new from this book。 I liked the examples following every principle, which for me was the most useful part of this book。 Besides, this book was well-written and easy to read。 I enjoyed it。 Thank you Jon!

Vanessa Castilho

Simply one of the best UX books I have read so far。 It's a good mix of design and psychology that keeps the momentum from beginning to end。 I recommend to all UX practitioners and even for the front end folks。 Simply one of the best UX books I have read so far。 It's a good mix of design and psychology that keeps the momentum from beginning to end。 I recommend to all UX practitioners and even for the front end folks。 。。。more

April Holder

A rigorous review of psychological laws, presented in an easy-to-digest format that will take my UX Design career to the next level。

Nastya Zhenchenko

The author goes over key principles from psychology that can be used to build more intuitive products and experiences。 Easy to read, very clear explanations, insightful researches and examples。 You can apply them right away in your product。 Totally worth reading for designers & PMs。