Republika Samsunga. Azjatycki tygrys, który podbił świat technologii
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- Create Date：2021-05-24 11:51:24
- Update Date：2025-09-07
- Status：finish
- Author：Geoffrey Cain
- ISBN：8382101593
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Summary
Rodzinne intrygi， niewygodne prawdy i obsesja sukcesu。 Wciągająca opowieść o o jednej z najbardziej tajemniczych I najważniejszych firm na świecie。
Porywający reportaż o wielkim biznesie， polityce i obsesji。
Zaczynali jako firma rolnicza produkująca cukier， papier i nawozy – dziś są technologicznym gigantem。 Samsung przez dziesięciolecia był postrzegany przez konkurencję jako zręczny naśladowca， a teraz ściga się z największymi graczami na rynku nowych technologii。 Firma zatrudnia ponad 300 tysięcy osób i posiada jedną czwartą rynku smartfonów。
Jak to wszystko się zaczęło？ Kto stoi za globalnym sukcesem marki？ Jak w ciągu czterdziestu lat firma będąca chwiejnym koreańskim konglomeratem rolnym， działającym w zacofanym gospodarczo kraju stała się imperium technologicznym， konkurującym z największymi markami świata？
Geoffrey Cain dociera do niewygodnych faktów， pokazuje zakulisową， brudną grę globalnej korporacji， która ma realny wpływ na świat i na relacje gospodarcze。
Porywający reportaż o wielkim biznesie， polityce i obsesji。
Zaczynali jako firma rolnicza produkująca cukier， papier i nawozy – dziś są technologicznym gigantem。 Samsung przez dziesięciolecia był postrzegany przez konkurencję jako zręczny naśladowca， a teraz ściga się z największymi graczami na rynku nowych technologii。 Firma zatrudnia ponad 300 tysięcy osób i posiada jedną czwartą rynku smartfonów。
Jak to wszystko się zaczęło？ Kto stoi za globalnym sukcesem marki？ Jak w ciągu czterdziestu lat firma będąca chwiejnym koreańskim konglomeratem rolnym， działającym w zacofanym gospodarczo kraju stała się imperium technologicznym， konkurującym z największymi markami świata？
Geoffrey Cain dociera do niewygodnych faktów， pokazuje zakulisową， brudną grę globalnej korporacji， która ma realny wpływ na świat i na relacje gospodarcze。
Reviews
Wilte
，
Insightful book about Samsung and Korea。 Nepotism and immoral behavior seem much more rampant than I’d have thought。 Book starts strong， fizzles out a little near the end。Quotes/notations I made:Samsung watched how disruptive products like the iPhone fared on the market and then， when the path to success was clearer， released its own smartphones。 Seeking an edge， its mission was to improve the smartphone's hardware features in small steps: a bigger screen， a longer-lasting battery， a water-resis Insightful book about Samsung and Korea。 Nepotism and immoral behavior seem much more rampant than I’d have thought。 Book starts strong， fizzles out a little near the end。Quotes/notations I made:Samsung watched how disruptive products like the iPhone fared on the market and then， when the path to success was clearer， released its own smartphones。 Seeking an edge， its mission was to improve the smartphone's hardware features in small steps: a bigger screen， a longer-lasting battery， a water-resistant exterior。 Gaeseon is what Koreans call this process of "incremental innovation。" To the Japanese， it is kaizen。"The 'sam' ['three'] in 'Samsung sym。 bolizes the big， the many， and the strong， and is a number that our people like the most。 'Sung' ['star'] means to shine brightly， high above its light pristine for all of eternity。 Be big， strong， and eternal。" B。C。 Lee was probably eyeing the success of Mitsubishi （"Three Diamonds"）， the Japanese carmaker， given the company's remarkably similar name and early "three diamonds" logo。Henry made clear that his family's crest of honor， called a kahoon， was of the upmost importance to him。"First， serving the nation through business。 Second， people and talent come first。 Third， the pursuit of the reasonable。"Even the biggest companies in the United States do not enjoy the privileges of companies in South Korea today。 More than half of the family leaders of the ten biggest chaebol groups are convicted crimi nals。 All have been pardoned by the president， often without serving prison time。 Three of them， including Samsung chairman Lee Kun hee， have been pardoned twice。five points leaped out at me that seemed to define the chairman's philosophy:1。 Healthy paranoia and a disdain for complacency， to survive in a cold， cruel， Darwinian technology industry。2。 A sense of perpetual crisis and a need to find opportunities in crisis。 3。 The importance of quality control and the reduction of waste。 4。 Human resources， talent， and training as the pillars of a strong workforce。5。 The urgency of building a flexible， long-term， globally minded corporate culture， rather than an inward， short-term， bureaucratic one。Hardy also zeroed in on a new design slogan for Samsung: "Balance of Reason and Feeling。" Reason and feeling， in his view， were a taegeuk [symbol on Korean flag] for the technology world。The average turn over time for a marketing executive at Samsung Mobile in the Texas office was seven and a half months。In his 1996 book Trust: The Social Virtues and the Creation of Prosperity， the political scientist Francis Fukuyama defined South Korea and Japan as "low-trust societies。" I found that to be true。 Korean businesspeople joked to me that they needed to document "every paperclip。"South Korea is home to the third-largest pension fund in the world， the National Pension Service （NPS）， tasked with overseeing the retirement savings of the South Korean people。 The fund had about $450 billion in assets。As per South Korean business tradition， Jay Lee's criminal conviction seemed to be of little importance to political leaders， as long as he and his company helped the national interest。 。。。more
Austin Gaghadar
，
This book was well researched and as someone who knew very little about Samsung this provided some fascinating colour to my understanding of the company and the global tech ecosystem。 This was done through a discussion of both the history of the company as well as the corporate culture and ways that this had evolved over time。 The main flaw of this book in my opinion was the lack of a coherent vision on what the author was trying to accomplish。 The first third read more like a collection of essa This book was well researched and as someone who knew very little about Samsung this provided some fascinating colour to my understanding of the company and the global tech ecosystem。 This was done through a discussion of both the history of the company as well as the corporate culture and ways that this had evolved over time。 The main flaw of this book in my opinion was the lack of a coherent vision on what the author was trying to accomplish。 The first third read more like a collection of essays on disparate topics， strung together through a loose chronological trend。 The second third provided more background on the corporate history。 The final third then considered some recent scandals in much more depth。 The strengths of this book I believe only became apparent in the second half。 During the events based discussion on the recent history there was much more depth and nuance to the information being described， making the book more enjoyable to read providing more engaging narrative elements。 This book would also likely have also been greatly improved through the use of more comprehensive and thematic chapters， with potential subheadings， rather than the more short and discrete chapters that were used。 Overall， this book still provided a good resource to learn about Korea， Samsung and the tech business more broadly， albeit in a less than ideal form。 。。。more
Jagadish Singh
，
Specifically wanted to go deeper into the Note 7 battery pack debacle。。 but hey， what was I expecting？？The book speaks of the corporate culture， history， how it intended to take over the throne from Apple in the smartphone space and actually did。 And in the passing， there is maybe a little more than a note on the Note 7 （pun intended）- how it was handled （or perhaps mishandled）- the bad press- how they came out of it and released the Note 8 with none of these defectsLittle to nothing about the b Specifically wanted to go deeper into the Note 7 battery pack debacle。。 but hey， what was I expecting？？The book speaks of the corporate culture， history， how it intended to take over the throne from Apple in the smartphone space and actually did。 And in the passing， there is maybe a little more than a note on the Note 7 （pun intended）- how it was handled （or perhaps mishandled）- the bad press- how they came out of it and released the Note 8 with none of these defectsLittle to nothing about the battery design aspects that were the cause。。 。。。more
Zee Nguyen
，
I was excited to get started on this book， but it turned out to be a huge disappointment。 The book is too much like a k-drama plot。 It lacks narrative and is poorly written。 Overall， it just seems like a summary of tech news over the year （felt like I was reading wiki） sprinkled with drama and corruption。 And the way the author often ends a chapter so abruptly drove me nuts。 Anyhow， 2 stars cuz I guess I learned a thing or two。
Sudhagar
，
One of the best business books of the year。 There are many business books being published and most of them are shallow and poorly written by authors with little understanding about the topic or the company they write about。 They often rehash publicly available news reports and add a few so-called inside sources。 A knowledgeable person who understands the business world gains very little from such books。 However I am happy to report that this book is not one of those poorly written ones。 For one， One of the best business books of the year。 There are many business books being published and most of them are shallow and poorly written by authors with little understanding about the topic or the company they write about。 They often rehash publicly available news reports and add a few so-called inside sources。 A knowledgeable person who understands the business world gains very little from such books。 However I am happy to report that this book is not one of those poorly written ones。 For one， Cain speaks Korean and lived in the country for years。 Second， he spoke to numerous current and ex Samsung employees at senior and mid level to understand the story behind the major events。 Thirdly he evidently handles the subject in a balanced manner。 The result is a fascinating book that provides deep insights into a previously a mysterious company for most non Koreans。 His account of the life style and the inner workings of the very top level of the company （owners， chairmen and the senior leaders at the Tower） is very fascinating。He also provides much needed clarity on the background of the bribery cases that Samsung leaders were charged with， which for most non-Koreans appeared incomprehensible due to the complex relationship between the chaebols and the government/politicians。I also loved his account about the way Samsung NA leadership waged and won the marketing war over Apple。His writing and the way the chapters were arranged are excellent and easy to read。 His sources wide。OK， now for the negatives。 I think one area that Cain failed to shed some light is how Samsung develops their technological innovation。 They have surpassed Apple in phones and most others in TV， display， ICs， memory and other electronics。 They are also only second to TSMC in wafer fab technology， overtaking Intel。 This would have been very interesting。 Also I am keen to know the other leaders who made these advances possible and how they did it。 There is no other company in the world that has such a broad technological abilities。 。。。more
Przemysław Jurgiel-Żyła
，
Calkiem zgrabnie opowiedziana historia rodziny Lee， ktora stworzyla i prowadzila Samsunga。 Od pucybuta， przez sukcesje i afery z prezydentka Korei na czele。 W kontekscie “zarzadzania komunikacja” przez Samsunga rozumiem dlaczego czasem autor nie zaglebial sie w niektore watki。 Ocena to silna czworka z plusem。
Rohan
，
Riveting account of this massive corporation's underbelly， its cultural practices and its incredible impact on South Korea and the world。 The book is hard to put down， given the fascinating insights drawn by Cain while he unfolds in detail the outlandish modus operandi that Samsung is ingrained with。Although， there are a few things missing。 The story of Samsung is only told through the Korean and American perspective despite it being a massive conglomerate that has a large presence is several co Riveting account of this massive corporation's underbelly， its cultural practices and its incredible impact on South Korea and the world。 The book is hard to put down， given the fascinating insights drawn by Cain while he unfolds in detail the outlandish modus operandi that Samsung is ingrained with。Although， there are a few things missing。 The story of Samsung is only told through the Korean and American perspective despite it being a massive conglomerate that has a large presence is several countries around the globe。 Another missing bit is the context of Samsung with other chaebols and a deeper understanding of Korean culture that has changed dynamically over the years and has impacted the world in more ways than Samsung alone has。 But I suppose that may have been a much larger chore to study about。Perhaps， the book should've been titled "Samsung Galaxy Rising" instead。 。。。more
Irek Piecuch
，
Swietnie napisana， reporterska opowiesc o Samsungu ale i o Korei。 Duzy zgryz dla wszystkich zwolennikow teorii zgodnie z ktora kultura organizacji determinuje jej sukces。 Jako， ze sam jestem zwolennikiem tego pogladu musze sie nad tym pochylic。 Co dosc rzadkie w przypadku ksiazek opisujacych historie konkretnej firmy - Republika Samsunga czyta sie swietnie。 Polecam
Alex Hoskinson
，
Not knowing very much about South Korea or Samsung， this was a very interesting read。 It dives deep into how connected the country and this company are。
Henry Manampiring
，
Just alright。 Feels disjointed like reading collection of articles。 Still illuminating for those who want to learn Samsung history。
Greg M。 Johnson
，
Poignant story of the technological and cultural problems at Samsung。 Even talks about Ellen’s Oscar selfie。
Deovrat Vaidya
，
Insightful not just into Samsung but overall South Korean corporate culture。
Ammara
，
Gifted to me by the lovely Michelle！I was completely taken in by this incisive ride through Samsung's dramatic and trouble ridden history and their incredible rise to one of the top tech companies around today。 The book is extremely well-researched and covers the Lee dynasty and their controversial influence on South Korean politics。。。Samsung's wars with Sony， Google and Apple as well as the cumbersome in-fighting amongst the Samsung Men。While the book doesn't give you any specific takeaways， yo Gifted to me by the lovely Michelle！I was completely taken in by this incisive ride through Samsung's dramatic and trouble ridden history and their incredible rise to one of the top tech companies around today。 The book is extremely well-researched and covers the Lee dynasty and their controversial influence on South Korean politics。。。Samsung's wars with Sony， Google and Apple as well as the cumbersome in-fighting amongst the Samsung Men。While the book doesn't give you any specific takeaways， you can't help but wondering， what's next for the Koren tech giant？ 。。。more
Alok Kejriwal
，
An absolutely riveting， unputdownable book that will set your heart beating & mind racing。 An amazing effort by Geoffrey Cain ！What captivated me:- The secret， intricate， details of the 'kingdom’ called Samsung。- Deep "WHY's": Why does a single company command such an absolute obeisance （abnormal respect）; why the business is a murky melting pot of money， power， politics。 "Locals referred to South Korea as the “Republic of Samsung。”- The INCREDIBLE stories of motivation， daring， strength， relent An absolutely riveting， unputdownable book that will set your heart beating & mind racing。 An amazing effort by Geoffrey Cain ！What captivated me:- The secret， intricate， details of the 'kingdom’ called Samsung。- Deep "WHY's": Why does a single company command such an absolute obeisance （abnormal respect）; why the business is a murky melting pot of money， power， politics。 "Locals referred to South Korea as the “Republic of Samsung。”- The INCREDIBLE stories of motivation， daring， strength， relentless that would make any entrepreneur shiver。 While I never use Samsung， this book made the company a hero to me。- Lessons for all of us whenever we try & 'overdo' things。 Setting unrealistic goals， targets， almost always leads to ruin。 （Case of the Samsung exploding phones）。- 'Nunchi' is the Korean art of gauging others’ moods， even if the other person says nothing。 This was a must learning at high-level Samsung meetings。- Frugality at another level。 "At meals， he would tear his napkin in half and save the other half for later，” （Samsung Founder）。- MOTIVATION！ How Samsung engineers memorised semiconductor designs when they visited Japenese factories。Read my book notes for the complete set。 。。。more
J
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It's clear that Cain had very little access to Samsung sources for this。 As others have identified， he focuses largely on the dynastic transitions of the Lee family within Samsung and the various scandals of Chairman Lee the elder， and the freshly imprisoned J。Y。 Lee the younger and heir apparent。 What follows is more or less a narrative soap opera gleaned from US sources and records of meetings and court documents。 Paul Singer's Elliott Management （currently leaping onto the SPAC craze with a s It's clear that Cain had very little access to Samsung sources for this。 As others have identified， he focuses largely on the dynastic transitions of the Lee family within Samsung and the various scandals of Chairman Lee the elder， and the freshly imprisoned J。Y。 Lee the younger and heir apparent。 What follows is more or less a narrative soap opera gleaned from US sources and records of meetings and court documents。 Paul Singer's Elliott Management （currently leaping onto the SPAC craze with a search for $1。5bn across two investment vehicles） gets a mention too for their acrimonious dispute with the Lee's and Korea's pension fund。But in the process he touches upon some interesting insights。 The cyclical nature of Samsung's various revenue sources， being phones， panels and TVs， semi conductors， fridges， microwaves and consumer white goods， IT and Samsung hopes medical。The transition from memory to NAND flash memory which so excited Jobs and enabled the modern era of phones and mp3 players was a key moment for Samsung。 So too was their movement from a snack store exporting to Manchuria to a consumer golds manufacturer and finally a semiconductor giant。 During a lull in prices in semiconductors （currently experiencing a shortage and boom） Samsung invested $115bn into Semiconductor Vision 2030 seeing to develop non memory chips （a type of semiconductor） for use in AI， health， and robots。 As always， Samsung works hand in hand with the Korean Government on this and capital is mutually shared between them。 As by far the largest chaebol in Korea， the republic of Samsung may well have legs yet。The Chairman is dead; long live the Chairman。 So it goes。 。。。more
Tomas Bella
，
Veľmi by som si chcel prečítať dobrú knihu o Samsungu， ale táto je otrasná。 Žiaden poriadny príbeh， dekády sa prebehnú pár vetami， inde sa dlhé strany opisujú úplne bezvýznamné historky， žiadna poriadna analýza， len veľa citátov a náhodných príbehov z poslednej dekády navŕšených na kope。Jediné， čo som sa dozvedel je， že vysokí manažéri Samsungu v domovskej krajine tradične strašne podplácajú a kradnú， ale súdy im po odsúdení nakoniec vždy tresty odpustia， lebo Samsung je dôležitý pre kórejskú ek Veľmi by som si chcel prečítať dobrú knihu o Samsungu， ale táto je otrasná。 Žiaden poriadny príbeh， dekády sa prebehnú pár vetami， inde sa dlhé strany opisujú úplne bezvýznamné historky， žiadna poriadna analýza， len veľa citátov a náhodných príbehov z poslednej dekády navŕšených na kope。Jediné， čo som sa dozvedel je， že vysokí manažéri Samsungu v domovskej krajine tradične strašne podplácajú a kradnú， ale súdy im po odsúdení nakoniec vždy tresty odpustia， lebo Samsung je dôležitý pre kórejskú ekonomiku。 。。。more
Niall
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Insightful read into the history and inner workings of both Samsung and Korea
Isaac Gill
，
Very informative book， writing style could've been better。 The author seemed overly focused on design rather than management/engineering/finance etc。 （practical things）。 South Korean culture as portrayed seems a bit perplexing。 There seems to be a fight for the soul of the country， The company the book is about seems like a highly dysfunctional corporation。 Very informative book， writing style could've been better。 The author seemed overly focused on design rather than management/engineering/finance etc。 （practical things）。 South Korean culture as portrayed seems a bit perplexing。 There seems to be a fight for the soul of the country， The company the book is about seems like a highly dysfunctional corporation。 。。。more
Leo Law
，
A recollection of tidbits surrounding the inner echelon of the Samsung Empire， from the heyday of the semiconductor revolution to the downward spiraling of the ever-expanding conglomerate。 It was a nice attempt to divulge the behind scene of corporate decision making， and the entangled relationship between the Samsung family and ROK。 At the end of the book， I still don't think I have a grip on the complexity of its operation and the cultural influence that the chaebols have enwrapped in the soci A recollection of tidbits surrounding the inner echelon of the Samsung Empire， from the heyday of the semiconductor revolution to the downward spiraling of the ever-expanding conglomerate。 It was a nice attempt to divulge the behind scene of corporate decision making， and the entangled relationship between the Samsung family and ROK。 At the end of the book， I still don't think I have a grip on the complexity of its operation and the cultural influence that the chaebols have enwrapped in the social fabrics of ROK at the personal level。 The book is a nice addition for those who would like to understand the still developing corporate governance （or the lack thereof） in ROK and the emergence of a tech giant that will continue to dominate the semi industry along with TSMC and Intel。 。。。more
Yorick Dupon
，
Erg veel bijgeleerd over deze gigant in de techindustrie， maar het boek voelde iets te vaak als een reeks kortverhalen zonder een duidelijke rode draad。 Natuurlijk moeilijk om gedaan te krijgen als je een enorm bedrijf als Samsung probeert te beschrijven。 Dat dit boek er überhaupt is， getuigt van journalistiek topwerk。
Yen Nguyen
，
This is a surprisingly interesting book that I have to read for my Korean Organizations and Management class。 I learned a lot about Samsung's structure and Korean culture throughout the book。 I really loved the humor and the sarcasm of the author。 Gotta write a response paper for my class now， all in all， highly recommended！ This is a surprisingly interesting book that I have to read for my Korean Organizations and Management class。 I learned a lot about Samsung's structure and Korean culture throughout the book。 I really loved the humor and the sarcasm of the author。 Gotta write a response paper for my class now， all in all， highly recommended！ 。。。more
Benjamin Scheerer
，
I thought Cain did an excellent job at capturing the intensity at which Samsung did business。 Having very little experience with Korean business culture， this was eye opening and very educational。 I did not see this book being too dramatic and negative （as past reviewers commented）， if anything it painted the entire picture of the Samsung legacy in a format that was an easy read， as well as very entertaining。
Nicky Chalabi
，
The book is not bad per se; since， it provides certain insight into company， operational model， management approach and cultural ambience。 I found the first part of the book much more engaging and informative due to its description of Samsung's foundation and first generation's obstacles and troubles when edificing the empire。 However， down the road the book wraps itself into pessimistic synopsis。 The author clearly possesses negative bias against the company， does not display an objective view The book is not bad per se; since， it provides certain insight into company， operational model， management approach and cultural ambience。 I found the first part of the book much more engaging and informative due to its description of Samsung's foundation and first generation's obstacles and troubles when edificing the empire。 However， down the road the book wraps itself into pessimistic synopsis。 The author clearly possesses negative bias against the company， does not display an objective view and fails to grasp cultutal differences。 I personally belive that the ending could have been more concrete and conclusive。 。。。more
ajay Kumar
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average book。。。gives a detailed overview of samsung and how it has evolved
Dan Bourne
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Samsung is such a inbiquious brand with a fascinating rise to success story。 It was very interesting to read into the history， corporate culture and politics of Samsung。 I also liked finding out how the name Samsung came about。 I never realised or thought much about how powerful the company is in South Korea， or how inter-dependent a country can be with one company that contributes so much to the economy。Being passionate about technology， I would have loved to learn more about the variety of con Samsung is such a inbiquious brand with a fascinating rise to success story。 It was very interesting to read into the history， corporate culture and politics of Samsung。 I also liked finding out how the name Samsung came about。 I never realised or thought much about how powerful the company is in South Korea， or how inter-dependent a country can be with one company that contributes so much to the economy。Being passionate about technology， I would have loved to learn more about the variety of consumer products it sells， the evolution of its technology and innovations its had， and more insight into where they might be heading in the future。 Understandably， the focus was on its most prominent product line the Galaxy smartphone。 Overall I found this a great read。 Very well researched and written。 。。。more
Barry Welsh
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5 stars。 Fascinating and deeply researched account of the iconic South Korean company
Karen
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Interesting read。 I'd forgotten about the Note 7 debacle （where the phone would spontaneously combust） and The Next Big Things ad series （ https://www。youtube。com/watch？v=GWnun。。。 ）。 Interesting read。 I'd forgotten about the Note 7 debacle （where the phone would spontaneously combust） and The Next Big Things ad series （ https://www。youtube。com/watch？v=GWnun。。。 ）。 。。。more
Santosh Shetty
，
Since this a factual book， I think it had a heavy American bias。 We are all aware of the shortcomings of family conglomerate structure in Asia in general but to say that the Home base was clueless and all breaking innovation happened at the American division is sort of rich。
Ma San
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Very much tried to like the book。 But I failed。 The book is supposed to give you an insight into the rise of the Samsung empire。 However， it seems the author is lacking in background knowledge on business and technology to really deliver on this promise。 He makes up for this by building a book around quotes and anecdotes。 These are nice to get an insight into the operations and culture behind the group of companies that carry the Samsung name， but it still remains unclear how the company really Very much tried to like the book。 But I failed。 The book is supposed to give you an insight into the rise of the Samsung empire。 However， it seems the author is lacking in background knowledge on business and technology to really deliver on this promise。 He makes up for this by building a book around quotes and anecdotes。 These are nice to get an insight into the operations and culture behind the group of companies that carry the Samsung name， but it still remains unclear how the company really developed into the giant it nowadays is。 A star role is given to “rogue marketing teams” in the USA that somehow always make up for the （unspecified） incompetence of the Korean headquarters。 Seems very biased towards the role of Americans。 。。。more
Garret Zwahlen
，