the secret is YOU: How I Empowered 250,000 Women to Find Their Passion and Change Their Lives
- Downloads：3522
- Type：Epub+TxT+PDF+Mobi
- Create Date：2021-04-30 02:31:07
- Update Date：2025-09-06
- Status：finish
- Author：Chris Cicchinelli
- ISBN：1642937134
- Environment：PC/Android/iPhone/iPad/Kindle
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Summary
USA Today and Wall Street Journal bestseller！
How a trailblazing business turned the hottest bedroom toy accessories into a $350 million global empire。
In 2000， Chris Cicchinelli was twenty-five and at a crossroads。 He had just been forced to leave a promising position at a large retail franchise when his mother， Patty Brisben， called。 She wanted her son’s help in growing her women-only， in-home party business featuring relationship enhancement products。
Cicchinelli had been earning well over $100，000 annually at his previous job。 Patty said she could pay him just $24，000。 Still， he said yes， planning to stay just a few months to get the company—which would soon be rebranded as Pure Romance—on its feet。 But after recognizing its potential， he never left。
Long hours on the road and a restyled business model initially led to financial struggles， and more questions than answers。 But their strategy ultimately paid off in explosive growth that swelled the company’s revenues from $3 million in 2001 to $350 million today。 Its workforce of independent consultants now exceeds 40，000 in the U。S。 and abroad， despite the recent challenges posed by the COVID-19 pandemic。
In the secret is YOU， author Chris Cicchinelli charts his two-decade journey transforming Pure Romance into the world’s largest in-home/virtual party company of its kind， while also sharing his innovative approach for empowering women to become successful entrepreneurs themselves。
How a trailblazing business turned the hottest bedroom toy accessories into a $350 million global empire。
In 2000， Chris Cicchinelli was twenty-five and at a crossroads。 He had just been forced to leave a promising position at a large retail franchise when his mother， Patty Brisben， called。 She wanted her son’s help in growing her women-only， in-home party business featuring relationship enhancement products。
Cicchinelli had been earning well over $100，000 annually at his previous job。 Patty said she could pay him just $24，000。 Still， he said yes， planning to stay just a few months to get the company—which would soon be rebranded as Pure Romance—on its feet。 But after recognizing its potential， he never left。
Long hours on the road and a restyled business model initially led to financial struggles， and more questions than answers。 But their strategy ultimately paid off in explosive growth that swelled the company’s revenues from $3 million in 2001 to $350 million today。 Its workforce of independent consultants now exceeds 40，000 in the U。S。 and abroad， despite the recent challenges posed by the COVID-19 pandemic。
In the secret is YOU， author Chris Cicchinelli charts his two-decade journey transforming Pure Romance into the world’s largest in-home/virtual party company of its kind， while also sharing his innovative approach for empowering women to become successful entrepreneurs themselves。
Reviews
Sam Gerrits
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Chris is a natural born leader and it shows。 I love how he took from being at the bottom of his class and having a reading disability to building an empire。 Chris isn't going to tell you what you want to hear。 He is going to be bluntly honest。 What I love about his book is that it could pertain to any element of your life and multiple industries。 Chris knows how to pump up a crowd and make you feel like you can do anything and his book is no exception。 Chris is a natural born leader and it shows。 I love how he took from being at the bottom of his class and having a reading disability to building an empire。 Chris isn't going to tell you what you want to hear。 He is going to be bluntly honest。 What I love about his book is that it could pertain to any element of your life and multiple industries。 Chris knows how to pump up a crowd and make you feel like you can do anything and his book is no exception。 。。。more
Beth Walker
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Very inspirational and it's helped me with what I need for my business in motivation terms。 Very inspirational and it's helped me with what I need for my business in motivation terms。 。。。more
Jason Hillenburg
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Chris Cicchinelli’s business is， ultimately， self-realization。 He has worked alongside his mother many years to turn her successful start-up， Pure Romance， into arguably one of the globe’s foremost in-home party companies。 The strength of Pure Romance’s corporate structure lies with their thousands upon thousands of consultants。 They are empowered through design to operate with a high degree of independence; financial rewards accompany that independence for many。 The company’s results and the ph Chris Cicchinelli’s business is， ultimately， self-realization。 He has worked alongside his mother many years to turn her successful start-up， Pure Romance， into arguably one of the globe’s foremost in-home party companies。 The strength of Pure Romance’s corporate structure lies with their thousands upon thousands of consultants。 They are empowered through design to operate with a high degree of independence; financial rewards accompany that independence for many。 The company’s results and the philosophy underlying Cicchinelli’s management/motivational style helps people grow as individuals and his book "The Secret Is YOU: How I Empowered 200，000 Women to Find Their Passion and Change Their Lives" covers what he sees as critical components in his own success。 It never asks you to adhere to any belief system beyond putting practices in place that will help you get the best out of your skills and ambitions。 It does so through practical advice and self-revelation。 Cicchinelli delves into his various professional journeys during the book and focuses on more than just his time with Pure Romance。 He describes his voyage in plain-spoken language， direct， and never falls prey to the pretension that other authors might have embraced。 Cicchinelli even incorporates dialogue into his memories and it gives the book storytelling attributes that serve it well。 It even has a linear thrust that many readers will enjoy。ABOUT THE AUTHOR: http://secretisyou。com/He does a top shelf job of mixing his ideas about motivation， structure， and human nature itself。 Cicchinelli’s insights into human nature are particularly distinguishing elements of "The Secret is YOU"。 While many of them fall under the purview of deceptively common sense， there are others illustrating his keen skills for being in the moment and observing the world around him。 He incorporates equal parts experience and research into his conclusions and there are few visual aids supporting the material。 Cicchinelli does， however， make use of some key features。 He spotlights Pure Romance consultants to help buttress his concepts and closes each chapter with a “takeaways” section that encapsulates what he’s just covered。 These small but crucial additions to the book are not needless affectations and reinforce its strengths for readers。 The lack of bells and whistles isn’t a drawback; The Secret Is YOU is a book that gets down in the trenches with readers instead of affecting any sort of authorial distance。 His voice is what carries you through。AMAZON: https://www。amazon。com/dp/1642937134/。。。It’s a great vehicle for conveying his message。 Cicchinelli affects a cool， affable demeanor throughout the entirety of "The Secret is YOU" and never strains to hold reader’s attention。 His focus is unwavering and the clarity he achieves from beginning to end will inspire many readers to tackle the text and return to its as needed。 It is a book whose uses are not easily exhausted。 You’ll be able to return， again and again， to this book and glean something new from its contents。 Chris Cicchinelli’s "The Secret Is YOU: How I Empowered 200，000 Women to Find Their Passion and Change Their Lives"， despite its short length， has an abundance of information and personality。 。。。more
Alexander
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